We LOVE where we live and there’s always a new gem to discover. Adelady is all about sharing the best of South Australia with you!
Style | Fashion | Food | Art | Health | Fitness | Fun | Family
Adelady was born over delicious banana bread and watermelon juice at Nature’s Providore in January 2015. Having worked together in brekky radio for almost five years, we simply missed each other and wanted to mash up our skills and passion to create something that would make us spring out of bed each morning.
Proud Adelaide gals, we’re passionate about seeing SA businesses boom and attracting visitors to our beautiful state. We love a luxe item but our hearts also race for a bargain and we want everyone to experience the joy of what’s on offer across SA.
Whether your business is big or small, we love learning about what sets you apart and singing it from the rooftops. Exploring everything that’s style, fashion, food, art, health fitness, fun and family… we love working with our crew to platter up delightful slices of gorgeous SA for all to enjoy on our website, social and TV show!
Most of all, just like a juicy pineapple, Adelady is best enjoyed with friends.
Hayley and Lauren xx
Co-Creator and Writer for Adelady, Hayley gets goosebumps that she’s combined her creative passion with sharing the best of her stunning home state – her dream job.
She’s always on the hunt for the best holiday houses around SA to soak up time with her husband, Jimmy and two beautiful boys, Austin and Alfie and is never happier than when she’s squishing her toes into the sand with her little family. A creative at heart, Hayley loves painting canvases in all shades of amazing and is obsessed with gorgeous clothes, art, homewares and will choose sneakers over heels in a heartbeat.
Having gasbagged on radio across Australia since she was just 21, Hayley loved the adventures but was drawn back to Adelaide for family and friends and knows there’s no place she’d rather live. She’s one third of Nova919’s Breakfast Show, Lewis and Lowe with Hayley Pearson, a TV presenter, and guest blogs for sites including Show and Tell, news.com.au and Mamamia.
LAUREN DE CESARE
Lauren loves to talk AND she loves to talk business. Co-Creator and Sales Director extraordinaire for Adelady, when she’s not crafting the perfect campaign for Adelady clients, she’s emceeing local events.
Lover of her big Greek/ Italian family, she regularly jet sets to the US to see her partner, Burgo, and is in her element finding new spots to enjoy a vino and some delicious cheese with her girlfriends.
Never content to do anything less than fabulous, Lauren believes everything in life has room for fun and a good belly laugh. She’s the perfect dinner party invitee and Steven Marshall’s fave karaoke partner.
Former SA and NT Campaign Manager for the Leukaemia Foundation and Austereo Executive Radio Producer, Lauren’s driven by tapping into creative ways to celebrate SA brands with a difference.
Don’t let her blue eyes and blonde locks fool you — Millie is a force to be reckoned with! Writer, Content Creator, Events Manager and Operations sensation, she’s the backbone to ensuring Adelady runs like clockwork.
Love of her life is her cat who has the personality of a dog, Baz, and her ultimate day includes getting her pilates on or hitting the beach. When she’s not perfecting her backflips into pools in Bali, she’s plotting to own her dream pad in Black Point, Yorkes.
Millie first met Lauren and Hayley when she was working at the Leukaemia Foundation and it was love at first sight. If you ever see her driving around Adelaide, please turn a blind eye as she is probably singing (badly) to Beyonce while drinking a coffee the size of her head.
Outrageously creative Food Content Creator, Laura is Adelady number three. She’s the ultimate cook, photo stylist and recipe creator who can make raw chicken look irresistible and whip up a feast for an intimate group of 50 with her eyes closed.
What she lacks in grammar and phonetics, she makes up for with striking beauty and lightning-quick wit. She’s a loving wife, mum of two kiddos and one fur baby, and loves bringing back old-school community hangs with her Open Garage events.
Laura’s spends her days indulging in her coffee obsession and you can feast your eyes on her contagious vibe @piecesofme on Instagram. We love her as much as she loves Allen’s lollies.
What Em lacks in size, she makes up for in spades with effervescence. Writer and Content Creator for Adelady, her heart starts racing at the sight of a whiteboard or mere mention of a brainstorm.
Em’s also a freelance copywriter with a background in events, radio promotions and producing, plus not-for-profit copywriting who’s passionate about the power of wordplay and storytelling.
Mama to the most romantic 6-year-old guy to walk the earth and an uncannily eccentric 4-year-old little lady, Em juggles her business and home life imperfectly, but with unlimited love for each.
A Beatles tragic, Em’s in her element when surrounded by her enormous family and treasured friends — sipping local wines, indulging in fine cheeses and a sprinkling of chilli over everything. She loves nothing more than a cheeky joke and laughs like a seal having an asthma attack.